I love listening to
Car Talk on NPR. I drive vehicles every day, but don’t know anything about fixing them. I just love listening to Tom & Ray answer questions from their callers. Something about a good story, people doing what they’re good at, and my own sense of curiosity.
I loved the movie
“The Social Network”. I use facebook every day, but don’t know anything about writing code. Or navigating lawsuits. But the movie was fascinating. Something about a good story, people doing what they’re good at, and my own sense of curiosity.
Car mechanics and computer programmers should bore me, right? What’s the key to these things capturing and holding my attention?
Certainly, the content is responsible. Frame a good story. Sprinkle (or soak) with humor. Showcase people who are knowledgable, passionate, and interesting.
But the listener/viewer bears responsibility as well. Bring curiosity to the table. Ponder, question, listen, watch, process, synthesize, and, most importantly, avoid arrogance.
As one who listens, observes, and participates I hope I never lose my sense of curiosity. There are things all around us from which we can learn. There is innovation everywhere that can inspire us to move in our own creative streams. As one who creates content, I hope I always remember the power of a good story told through people who are living in their ‘sweet spot’.
